91探花Insider Guidelines
91探花Insider is a weekly publication distributed to 91探花faculty and staff via email each Wednesday morning. Your submission must be sent to聽steigme1@uw.edu one week in advance for it to be included in the following week鈥檚 newsletter.
For submission guidelines for the 91探花Insider monthly calendar, click here.
Here is some information to guide you as you craft your submission:
Primary content includes headlines, short summaries and links to more information
Entries should include a headline, short summary and link to more information (as opposed to a complete, self-contained article). Send accompanying photos to聽steigme1@uw.edu.
尝别苍驳迟丑听
- One top story per newsletter issue will contain a headline, image, short summary of 1-2 sentences and link to more information.
- Three or four secondary stories each issue will contain a headline, image, short summary of 1-2 sentences and link to more information.
- Articles in the 鈥淣ews and Resources鈥 section will include a headline with a one-sentence summary and link to more information.
- Headlines should be short, approximately 8-12 words.
- Article summaries should be 25 words or less.
- Each newsletter will include approximately 14 articles.
Timing
Your submission must be received by end of day Tuesday聽to be considered for the following week鈥檚 Wednesday newsletter.
Voice, style, editorial guidelines
Content should follow general聽. Newsletter headlines and summaries will link to source content on unit websites (i.e., UWHR, The Whole U, Finance & Administration, etc.). Content on these websites will retain existing voice and style.
Text should be friendly, approachable, energetic and sophisticated. It should include a call to action, and focus on the employee and the benefits, resources, events and information that will enhance their 91探花experience.
Be personal and direct. Use聽first person聽(鈥渨e,鈥 鈥渙ur,鈥 鈥渦s鈥) and聽second person聽(鈥測ou,鈥 鈥測our鈥) when appropriate to maintain a conversational style. Use聽everyday language. Be聽concise. Use聽active聽rather than passive language.
How top stories are selected
To qualify as a top story, content must be:
- Time-sensitive,
- Broadly applicable/of broad impact,
- Leadership-driven (i.e., messaging about 91探花strategic direction and priorities; key president/provost announcements, initiatives and events, etc.),
- Related to initiatives and/or
- Tied to legal/safety/compliance obligations that are broadly applicable.
91探花Insider Calendar Guidelines
How events are selected
To be included in our monthly events email, items must be:
- Related to The Whole U, Human Resources, Information Technology, or Finance & Administration,
- Leadership-driven (i.e., Annual President鈥檚 Address, Provost Town Hall, etc.),
- Public lectures/events with audiences of 500 or more (i.e.,聽Undergraduate Research Symposium, Burke Museum exhibits, Meany Hall performances, etc.),
- Related to聽 initiatives, and/or,
- Tied to legal/safety/compliance obligations that are broadly applicable.
Timing
Email calendar will go out 10 days before the featured calendared month begins. Calendar content should be shared by mid-month in advance of the event date.
Questions? Send an email to聽steigme1@uw.edu.