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Strategic considerations for web communications

The 91̽»¨ follows several calendars which can provide you with much needed strategic communications considerations for your content. Below is a calendar, organized by month, with monthly themes, history and heritage months, and important dates that you can use to plan and coordinate your communications.

Academic year 2025-2026 strategic considerations calendar

Academic year 2025-2026 strategic considerations calendar

Theme

  • Theme: Research Makes America C
  • Hashtag: #ResearchMakesAmerica
  • Messaging goal: Show how 91̽»¨research makes America healthier, safer and more prosperous – and is worth supporting

History and heritage month(s)

Important dates

  • September 1: 1, D
  • September 1: First-year student application opens B
  • September 5: () 2, 9, D
  • September 22-24: () 3,9, 9, D
  • September 24: Instruction Begins – Autumn 2025 10, A

91̽»¨milestones

Theme

  • Theme: Husky Student Experience C
  • Hashtag: #HuskyExperience
  • Messaging goal: Highlight how access to an excellent 91̽»¨education prepares students for successful careers and lives

History and heritage month(s)

Important dates

  • October 1-2: () 3, 9, D
  • October 1: Transfer student FAFSA + WASFA opens B
  • October 1: Postbaccalaureate student FAFSA + WASFA opens B
  • October 2: () D
  • October 6-13: () 3, 4, 9, D
  • October 13: D
  • October 14: () 3, 9, D
  • October 15: () 3, 9, D
  • October 20: () D
  • October 22: () 3, 9, D
  • October 23: () 3, 9, D

91̽»¨milestones

Theme

  • Theme: Collaborative Innovation C
  • Hashtag: #UWInnovates
  • Messaging goal: Demonstrate value of bringing people together across disciplines and differences to solve complex problems

History and heritage month(s)

Important dates

91̽»¨milestones

  • F
  • G
  • Founding of the 91̽»¨ (November 4, 1861) F
  • Admissions application closes F
  • Football season F
  • F

Theme

  • Theme: This is 91̽»¨C
  • Hashtag: #ThisIsUW
  • Messaging goal: Celebrate 2025 student, faculty, staff and alumni accomplishments to elicit pride in their communities

Important dates

  • December 5: Last Day of Instruction – Autumn 2025 A
  • December 6-12: Final Examination Week – Autumn 2025 A
  • December 13 – January 4: Winter Break A
  • December 14-22: () 9, D
  • December 15: Transfer student application opens for summer and autumn quarters B
  • December 15: Postbaccalaureate student application opens for summer and autumn quarters B
  • December 25: () 1, D
  • December 31: First-year student yest score deadline for summer and autumn quarters B

91̽»¨milestones

  • G
  • Federal Agenda F
  • F
  • Holiday greetings F
  • Year-end celebrations F
  • Year-end giving F

Theme

  • Theme: Our Public Promise C
  • Hashtag: #UWserves
  • Messaging goal: Emphasize the UW’s commitment to the people of the state as WA’s leading public research university

History and heritage month(s)

Important dates

  • January 1: 1, D
  • January 5: Instruction Begins – Winter 2026 10, A
  • January 7: () D
  • January 15: First-year student 91̽»¨FAFSA + WASFA priority date B
  • January 19: 1, D

91̽»¨milestones

  • G
  • Legislative season F
  • New Year’s celebrations F
  • F
  • F

Theme

  • Theme: Proven Impact C
  • Hashtag: #UWdiscovers
  • Messaging goal: Demonstrate real-world benefits of 91̽»¨research for people, families and communities

History and heritage month(s)

Important dates

  • February 15: () 2, D
  • February 15: Transfer student application deadline for summer and autumn quarters B
  • February 15: Postbaccalaureate student application deadline for summer and autumn quarters B
  • February 16: 1, D
  • February 17: D
  • February 18: () D
  • February 18: () 2, 9, D
  • February 18: () D
  • February 25 – March 1: () 9, D
  • February 28: Transfer student 91̽»¨FAFSA + WASFA priority date B
  • February 28: Postbaccalaureate student 91̽»¨FAFSA + WASFA priority date B

91̽»¨milestones

Theme

  • Theme: Research Makes America C
  • Hashtag: #ResearchMakesAmerica
  • Messaging goal: Show how 91̽»¨research makes America healthier, safer and more prosperous – and is worth supporting

History and heritage month(s)

Important dates

  • March 1-15: First-year student admission decision notification period for summer and autumn quarter B
  • March 2-20: () 9, D
  • March 4: () 9, D
  • March 4: () 5, D
  • March 13: Last Day of Instruction – Winter 2026 A
  • March 14-20: Final Examination Week – Winter 2026 A
  • March 16: () 2, 9, D
  • March 20: () 2, 9, D
  • March 21: () 3, 9, D
  • March 21-29: Spring Break A
  • March 26: () D
  • March 30: Instruction Begins – Spring 2026 10, A

91̽»¨milestones

Theme

  • Theme: Husky Student Experience C
  • Hashtag: #HuskyExperience
  • Messaging goal: Highlight how access to an excellent 91̽»¨education prepares students for successful careers and lives

History and heritage month(s)

Important dates

  • April 1-9: () 3, 6, 9, D
  • April 3: () D
  • April 5: () D
  • April 10: () D
  • April 12: () D
  • April 21: () 3, 9, D
  • April 29: () 3, 9, D

91̽»¨milestones

Theme

  • Theme: Collaborative Innovation C
  • Hashtag: #UWInnovates
  • Messaging goal: Demonstrate value of bringing people together across disciplines and differences to solve complex problems

History and heritage month(s)

Important dates

  • May 1: National College Decision Day 11, B
  • May 1 – June 30: Transfer student admission decision notification period for summer and autumn quarter B
  • May 1 – June 30: Postbaccalaureate student admission decision notification period for summer and autumn quarter B
  • May 2: () 3, 9, D
  • May 21-23: () 3, 9, D
  • May 24: () 3, 9, D
  • May 25: 1, D
  • May 27: Eid al-Adha () 2, 9, D
  • May 29: () 3, 9, D

91̽»¨milestones

Theme

  • Theme: This is 91̽»¨C
  • Hashtag: #ThisIsUW
  • Messaging goal: Celebrate 2025-26 student, faculty, staff and alumni accomplishments to elicit pride in their communities

History and heritage month(s)

Important dates

  • May 1 – June 30: Transfer student admission decision notification period for summer and autumn quarter B
  • May 1 – June 30: Postbaccalaureate student admission decision notification period for summer and autumn quarter B
  • June 5: Last Day of Instruction – Spring 2026 A
  • June 6-12: Final Examination Week – Spring 2026 A
  • June 12: Commencement – Tacoma A
  • June 13: Commencement – Seattle A
  • June 13-21: Summer Break A
  • June 14: Commencement – Bothell A
  • June 16-14: () 9, D
  • June 19: 1, D
  • June 22: Instruction Begins – Summer 2026 – Full-term 10, A
  • June 22: Instruction Begins – Summer 2026 – A-term 10, A

91̽»¨milestones

Theme

  • Theme: Proven Impact C
  • Hashtag: #UWdiscovers
  • Messaging goal: Demonstrate real-world benefits of 91̽»¨research for people, families and communities

Important dates

  • July 3: 1, A
  • July 4: 1, D
  • July 10: () 3, 9, D
  • July 22: Last Day of Instruction – Summer 2026 – A-term A
  • July 23: Instruction Begins – Summer 2026 – B-term 10, A

91̽»¨milestones

Theme

  • Theme: Our Public Promise C
  • Hashtag: #UWserves
  • Messaging goal: Emphasize the UW’s commitment to the people of the state as WA’s leading public research university

Important dates

  • August 21: Last Day of Instruction – Summer 2026 – Full-term A
  • August 21: Last Day of Instruction – Summer 2026 – B-term A
  • August 22September 29: Autumn Break A
  • August 26: () 2, 9, D

91̽»¨milestones

  • Admission application opens F
  • Academic year ends F
  • Back to School F
  • Football season F

Footnotes

  1. Class not in session. If a federal holiday falls on a weekend (Saturday or Sunday), it is generally observed on the nearest workday – Monday for a Sunday holiday and Friday for a Saturday holiday. Please check with your employer for additional details.
  2. Some of these dates are not fixed to a calendar but based on the actual sighting of the moon and therefore there may be some variance by day.
  3. These holidays (or dates within holidays) are designated non-work (observance) days.
  4. October 7 & 8 primary observation days.
  5. Begins evening of March 3 and ends the evening of March 4.
  6. April 1-2 and 8-9 primary obligation days.
  7. September 26-27 primary observation days.
  8. April 21-22 and 28-29 primary obligation days.
  9. All Jewish, Islamic, and µþ²¹³óá’í holidays begin at sundown on the evening before the first date shown.
  10. See WAC 478-132-030 (https://apps.leg.wa.gov/WAC/default.aspx?cite=478-132-030).
  11. The date by which most first-year students will need to confirm the intent to enroll in a college for summer or autumn quarter. Consult your offer letter for the date by which you must confirm your intent to enroll at the 91̽»¨and pay your Enrollment Confirmation Deposit (ECD).

Sources

  1. 91̽»¨Academic Calendar
  2. 91̽»¨Brand Monthly Message Guide
  3. Internal UMAC Calendars
  4. Internal Advancement calendars